Kuamoʻo Crew Sweatshirt
Kuamoʻo Crew Sweatshirt
Kuamoʻo Crew Sweatshirt
Kuamoʻo Crew Sweatshirt
Kuamoʻo Crew Sweatshirt
Kuamoʻo Crew Sweatshirt
Kuamoʻo Crew Sweatshirt
Kuamoʻo Crew Sweatshirt
Kuamoʻo Crew Sweatshirt
Kuamoʻo Crew Sweatshirt

Kuamoʻo Crew Sweatshirt

Regular price $49.95 Sale price $42.95
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Shipping calculated at checkout.

Only 9999 items in stock!

Comfortable, modern fit featuring a crew neck. This soft, crew sweater is not too heavy and not too light. Features original, custom artwork by Maoli designers. Air-jet spun yarn and quarter-turned fabric reduces pilling and gives this sweatshirt a soft, comfortable feel. 

Perfect for staying warm in those early morning surf sessions, chilly movie theaters, or cozy rainy days.

  • Crew neck sweatshirt. 
  • 50% cotton, 50% polyester.
  • Crew neck.
  • Long sleeve.
  • Perfect addition to any wardrobe. 
  • Premium artwork by indigenous designers.
  • Custom, trademark graphic.

NATIVE HAWAIIAN DESIGN

Kuamoʻo means “backbone” in Hawaiian. It is also a figurative representation for one’s genealogy. The design is placed in the center of the back with our Maoli logo running down the length of the spine. Our logo includes the three mauna (mountain) pattern triangles representing the three hanauna guiding native peoples of today – past, present and future.

By placing the Maoli logo in this repeating pattern, this shirt represents the many hanauna (generations) of past, present and future that compose the genealogy of every human. Wear this shirt to showcase the indigenous perspective that no matter where you go or what you do, you are carrying the past, present, and future generations with you.


Sustainability

We've partnered with some stellar organizations who are taking garment printing into the 21st century with DTG (direct-to-garment) printing technology. This means, everything at Maoli is made to order and we don’t have a warehouse full of clothes lying around. This reduces the clothing waste in our business to nearly zero. 

Our eco-friendly water-based inks provide unlimited color combinations and make detailed prints pop without reducing their vibrancy in the wash. Reducing toxicity in the environment is one of our top priorities. 

Whenever possible, we also use organic, recycled, or sustainable fabrics to manufacture our apparel. We aim to make our products good for your body and for the ʻāina (land).

We encourage our customers and our community to demand more from us when it comes to sustainability. Have an idea? Please don’t hesitate to reach out!